Life Is Short. Death Is Long. Take That Vacation.

Five years ago, a dozen Bay Street Boys were seated around the table at a breakfast at the Royal York Hotel in Toronto. They’d come to hear why they should send their ‘top performers’ not to some lavish resort in Vegas or Arizona, but to a tiny inn off the north coast of Newfoundland founded by the woman who was speaking to them, Zita Cobb.

The Boys were…